Senior Sales Manager (Italian, Hotels/Media)

Position summary:

We are seeking an experienced Senior Sales Manager to drive new business growth for Sojern’s Hotel Media Solutions across Italy. In this Individual Contributor role, you will leverage Sojern’s comprehensive suite of SEM, Metasearch, Email, Social, and Display (Display, Native, and Video) solutions to help hotels optimize direct bookings. You’ll be responsible for selling Pay on the Stay (PoTS) and CPM (Managed) Campaigns, building a diversified pipeline, and consistently exceeding sales targets.

A highly driven self-starter with a hunter mindset, you excel at understanding the diverse needs of various hotel segments, anticipating each property’s marketing and branding challenges, and crafting compelling pitches that influence decision-makers. Drawing on your deep knowledge of digital advertising, advanced prospecting skills, and consultative selling techniques, you will cultivate lasting partnerships and deliver measurable results—solidifying Sojern’s reputation as a premier hospitality marketing partner in the region.

What you will do:

• Develop and grow a high-value pipeline by owning and expanding a portfolio of independent and regional chain hotel clients across Italy, leveraging Sojern’s full range of advertising solutions (SEM, Metasearch, Email, Social, Display, Native, and Video) while managing the entire sales funnel—from prospecting through close—and executing targeted strategies that drive revenue growth for Pay on the Stay (PoTS) and CPM (Managed) campaigns, tailored to each client’s unique needs and market challenges.
• Consistently meet and exceed new-win targets while focusing on revenue impact and overall revenue goals, fueling Sojern’s success in digital travel marketing.
• Design compelling pitches using insights to highlight Sojern’s value proposition, educating hotel partners on driving direct bookings, brand visibility, and measurable ROI.
• Collaborate with regional booking engines and other partners to uncover new client opportunities, further expanding Sojern’s global presence, and confidently present at workshops, seminars, and industry events to engage audiences and deliver compelling insights.
• Maintain thorough and up-to-date records of all sales activities, opportunities, and client interactions, employing advanced reporting and dashboards for data-driven insights.
• Work closely with Onboarding, CSM teams, Marketing/PR, Product, and other regional sales teams to share best practices and ensure seamless cross-functional collaboration.
• Be prepared to travel regionally for client meetings, industry events, and trade shows to build relationships and remain informed about market developments.
• Maintain up-to-date knowledge of the latest ad tech innovations, programmatic tools, and hospitality marketing practices to enhance sales pitches and promote continuous improvement.

What you bring to the table: 

• 5+ Years of Sales Experience: Proven track record in business development, preferably within digital marketing or hospitality, backed by industry contacts that can accelerate your success.
• Bilingual Proficiency: Fluency in Italian and English; Any other European language is a strong plus.
• Digital Marketing Acumen: Solid understanding of the latest advertising trends, channels, and best practices, with hands-on experience in selling media solutions to hotels.
• Hotel Industry Experience: Familiarity with the hospitality sector—whether through marketing or overall Distribution—enabling you to quickly understand hotel-specific challenges and opportunities.
• Pipeline Building Expertise: Proven ability to identify and nurture prospects, maintaining a robust and diversified pipeline that consistently generates new business opportunities.
• Results-Oriented Mindset: Demonstrated track record of meeting or exceeding targets, using data-driven strategies to optimise performance and achieve measurable outcomes.
• Team Player Mentality: Collaborative spirit and willingness to work cross-functionally, sharing knowledge and insights to help the broader team succeed.
• Comprehensive understanding of sales strategies, market trends, and competitor analysis 
• Proficiency in standard business and sales software, including Salesforce, Gsuite, and Office products, or similar

What we have for you:

We take a whole-person approach to create a Sojernista Experience that allows our people to thrive, not just as employees, but as humans. As an employee of Sojern, you would benefit from this in the following ways:

• Rewards & Recognition: Competitive compensation packages, stock options offered to every employee, Bonusly program to reward and recognize team wins and performance, plus employees can take up to 40 hours of paid time per year to volunteer and give back to the community 
• Flexibility: Flexi-Friday benefit, hybrid or remote work options for most roles, time-zone friendly work hours with async collaboration
• Connection: Team offsites planned annually, six employee resources groups, regular virtual and in office team building events, monthly company All Hands & leadership Q&As
• Wellbeing: PTO allowance to recharge, comprehensive healthcare options, paid parental leave (16 weeks for birthing parents; 12 weeks for non-birthing parents), retirement contributions and investment options (for applicable locations), travel benefits (hotel stay benefit & IATA membership), plus mental health, wellness & financial health resources
• Growth: Learning & development stipend, mentorship program, career development programs, leadership training
• Productivity: Home office tech set up (laptop, monitor, keyboard, mouse), monthly internet and phone allowance, modern tools to communicate and collaborate (Slack, Google Suite)

Our Sojernista First workplace philosophy is designed to take a flexible approach, recognizing that the needs of our employees may differ depending on their role, team, or location. What does not differ is our focus on building genuine connections, increasing global collaboration, and providing programs, tools and resources centered around the needs and wellbeing of our employees, regardless if you are working in an office, hybrid, or fully remote.

About Sojern:

At Sojern, we believe in the power of travel as a way to bring the world together. It is that passion that drives Sojern to build smart digital solutions that help travel marketers reach travelers efficiently, and increase long-term growth, customer loyalty and profitability.

Our customers include hotels, attractions and tourism boards, and they use the power of machine learning, data science and real-time traveler data in Sojern’s products to build direct relationships with travelers across social, mobile and the web. Now, more than ever, our thousands of customers rely on Sojern to drive visits, bookings, and ticket sales by engaging with travelers as they plan their travel.

As a globally distributed company, we are headquartered in San Francisco with employees based in 14 countries and counting. Our team is passionate about travel and the core values that define our culture: Win as a Team, Embrace Inclusion, Be Genuine, Deliver Wow, and Center Around the Customer. Check out our Glassdoor reviews!

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Compensation Philosophy & Package

Sojern is committed to offering competitive cash compensation, equity, and a comprehensive benefits package. We embrace a pay-for-performance culture that rewards contributions aligned with our business strategy. Compensation for this role will be determined based on job-related factors including location, scope and complexity of the role, and the candidate’s experience and expertise, and may vary from the range provided. Information on the benefits offered is here.

Disclosure - Pre-Employment Requirements:

All candidates offered employment by Sojern may be subject to pre-employment requirements, including but not limited to a background check. Sojern is compliant with all federal and local laws with consideration to pre-employment requirements.

Our Commitment to Diversity Equity and Inclusion:

At Sojern, we work to create a brave space that seeks out, embraces, and promotes diverse thoughts, beliefs, and experiences of Sojernistas globally.

We are building a workforce that represents the customer base we are serving and the world we live in. A diversified workforce is an innovative workforce. Just as there is no one typical traveler, there is no one typical employee. We foster diversity and inclusion across the company, actively seeking to amplify underrepresented voices and apply diverse perspectives to ensure products, policies, and programs are relevant for our employees and clients alike.

Embracing our differences and celebrating them moves us towards our goal of making travel inclusive of all. Sojern’s S-Groups (employee resource groups) are a core aspect of our culture, fostering belonging and connection, inspiring learning, and creating opportunities for all Sojernistas across the globe.

• SoEmpowered: Supporting, developing, and empowering those who identify as women at Sojern
• SoProud: Celebrating Sojern’s LGBTQIA+ community while creating an inclusive and safe space for community members 
• SoWell: Advocating for balance in life and overall wellbeing and providing space and resources for Sojernistas with different needs
• SoConnected: Creating space, connection and resources for Sojern’s young and rising professionals
• Parents & Caregivers: Helping families thrive with our community of parents and caregivers
• Sojern Gives Back: Supporting underrepresented communities and social causes, striving to make a global and local impact

We also have employee-run Slack channels for those with specific interests, for example plant lovers, pets and more.

At Sojern, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, gender orientation, sexual orientation, age, marital status, veteran status, or disability status.

Sojern is committed to providing reasonable accommodation for individuals with disabilities. Please inform your TA Partner if you are requesting a reasonable accommodation.