Analyst - Marketplace
Join Treatwell's Global Analytics function as an Analyst for Marketplace, where you'll support data-driven decision making across Marketing, Product, and Finance domains. Working within our two-sided marketplace connecting over 50,000 salon partners with millions of customers across 13 European markets, you'll help translate business questions into insights that contribute to our growth trajectory.
This is an exciting opportunity to develop your analytical skills while working closely with cross-functional teams to measure performance, support campaign optimisation, and uncover growth opportunities across our marketplace ecosystem. You'll be part of a collaborative analytics team with guidance from senior analysts while building expertise in marketplace analytics.
You will be responsible for:
Analytics & Insights
- Conduct customer segmentation analysis to support targeting strategies and personalisation efforts
- Support the development of customer lifetime value (LTV) models and behavioural analysis
- Analyse user behaviour patterns across the marketplace to identify optimisation opportunities
- Assist with A/B testing analysis for product and marketing initiatives
- Help identify key trends and support the transformation of data into business insights
Reporting & Visualisation
- Build and maintain dashboards in Looker covering Marketing, Product, and Finance metrics
- Create clear data visualisations that support business decision-making
- Develop reporting solutions to meet stakeholder needs
- Present analytical findings to team members and cross-functional partners
Business Partnership
- Support Marketing teams with campaign performance measurement and creative analysis
- Assist Product teams with feature performance tracking and user behaviour insights
- Collaborate with Finance on marketplace metrics and revenue analysis
Technical Excellence
- Write SQL queries for data extraction and analysis in our Redshift environment
- Work with analytical tools including Mixpanel and Customer Data Platforms
- Maintain data quality standards and follow analytical best practices
- Contribute to analytics processes and documentation
About you
Technical Skills
- Strong SQL skills with experience working with large datasets
- Understanding of statistical analysis techniques and modeling approaches
- Experience with data visualisation tools (Looker preferred)
- Familiarity with A/B testing concepts and experimental analysis
- Knowledge of customer data platforms and analytics tools
Experience & Background
- 2+ years of experience in an analyst role, ideally within marketplace, e-commerce, or digital environments
- Experience with marketing analytics including campaign measurement and audience analysis
- Background in customer analytics and behavioural analysis
- Experience collaborating with cross-functional teams and supporting business stakeholders
- Ability to work effectively in fast-paced environments across multiple business areas
Preferred
- Experience in the beauty, wellness, or consumer services industry
- Background in two-sided marketplace analytics
About Treatwell
Hi, we’re Treatwell. Nice to meet you.
We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 50,000 salon partners across 13 countries, processing over 8 million bookings every month. And….breathe.
But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community.
If this excites you, we might just have the role for you.
We'll treat you with
- 28-days holiday, plus bank holidays
- Monthly 40EUR Treatwell vouchers so you can treat yourself too
- Benefits platform offering cycle to work scheme, high street discounts and other perks
- Growth funds for you to develop and grow with your team
- Mental health support through our partnership with Plumm
Equal Ops
Treatwell is an ‘Open to All’ employer and warmly welcomes everybody to the team. We are committed to making reasonable adjustments to the recruitment process as required. Please add any adjustment requests to your application
