SKYLOTEC is one of the leading manufacturers of fall protection equipment. This includes both personal protective equipment and permanently installed systems. The product range also includes rescue and rope access equipment for professional, official and leisure applications.
We currently employ around 950 people worldwide and have our own production facilities in Germany, Hungary, Italy, Romania, Slovenia and Sweden, as well as branches and sales partners all over the world.
Are you passionate about climbing, can think campaigns and deliver implementation? We are expanding our OUTDOOR segment into a strong brand - with products that deliver what they promise. And with you, if you bring our stories to the community - on the wall, in the feed, in the heart.
Product Marketing Manager OUTDOOR (m/w/d)
Your tasks - strategic and hands-on
You shape the direction:
- Development of a clear positioning of the outdoor segment in the context of the overall SKYLOTEC brand
- Collaboration on the seasonal and overarching marketing strategy together with the Global Head of Brand & Marketing
- Responsibility for the segment marketing budget
You implement our success: - Creation of the seasonal marketing roadmap and operational implementation with the marketing teams in Italy and Germany
- Planning and rollout of all measures across all touchpoints (B2B & B2C)
- Management of sponsoring activities, athlete cooperations and brand partnerships
- Support of sales through effective trade marketing
You are the linchpin for communication:
- Coordination of external agencies and service providers
- Organization and implementation of B2B and B2C events
- Ensuring consistent brand management across all channels
Your profile - professional and personal
What you bring to the table:
- Completed studies in marketing, communications, business or a comparable qualification
- At least 5 years of experience in brand or product marketing, ideally in the sports, outdoor or consumer goods sector
- Sound knowledge of brand management, cross-channel campaign planning and B2B/B2C marketing
- Experience in working with international teams and external partners
What makes you special:
- You are active in climbing yourself or know the scene first-hand
- You have a technical understanding of products and a good feel for the community
- You work in a structured manner, think creatively and are happy to take on responsibility
- You are willing to travel - whether to trade fairs, events or on the rock
- You speak fluent Italian, English and German as a plus
We offer you
- A brand with attitude, a product with quality, a team with passion
- A lot of creative freedom and direct impact of your work
- An environment in which less is managed and more is moved
We look forward to receiving your online application and to taking SKYLOTEC Outdoor to the next level together with you.
If you have any initial questions, you are welcome to contact us via our e-mail inbox "[email protected]".
SKYLOTEC Group
